The perfect remembrance

Remember a loved one you miss by adding their name to the letters and numbers printed on the side of a new all-weather lifeboat at Whitby in Yorkshire. 

There is a suggested donation of £50/€50 per name. The money you donate will go into RNLI general funds. Watch our video to find out more, and read our full terms and conditions.

  1. 1

    Add your loved one's name

    Celebrate the life of your loved one by adding their name to a new lifeboat

  2. 2

    Keep up with updates

    We’ll send you regular email updates as the lifeboat is built and gets ready to launch
  3. 3

    Leave a dedication

    Share your stories, pictures and thoughts on our special Whitby dedication page, using the link in our confirmation email
  4. 4

    Print your certificate

    Within 8 weeks of signing up, we’ll email you a printable certificate in memory of your loved one. Sign up before 15th December to receive your certificate by Christmas day!

What it means to launch a loved one's memory

Watch the video and hear what it means to have a loved one on a lifeboat from those who have Launched a Memory. Because you aren’t just adding a name. You are adding a new chapter to your loved one’s story.

Where possible, there will be also be an event where you can see your loved one’s name on the side of a lifeboat up close.

Frequently asked questions

Here are some answers to the top questions about Launch a Memory. See our full FAQs.

You are welcome to add more than one name to the lifeboat, however due to the way the system is set up you will need to do more than one transaction. For example, if you wanted to add two names you would need to go through the transaction process twice. We are unable to accept joint names e.g. ‘The Smiths’, ‘John and Joan Smith’.

Unfortunately, we cannot guarantee that they will be next to each other. In general the names will be arranged in the order they were submitted by supporters. However, the names will be arranged in a way that best fits within the shape of the decal.

When the lifeboat arrives at Whitby station in 2023, there is the possibility that supporters will be able to visit the lifeboat and the lifeboat station, but this is yet to be confirmed. If you have any questions about our station, or your lifeboat, please contact [email protected]. As you can imagine, our volunteer crew at Whitby have a lot to juggle alongside being on call 24 hours a day - so we’d be really grateful if you could avoid contacting the station directly.

When the boat is being built in our All-Weather Lifeboat Centre (ALC) building in Poole, it might be possible to see the lifeboat as part of the ALC tours during the later build stage, however we cannot guarantee this.

Your loved one’s name will appear alongside thousands of other dearly missed loved ones inside a decal making up the letters and numbers on the lifeboat.

Unfortunately, we are unable to take submissions that have additional information such as numbers and locations. For example, we could not accept ‘Charlie Jones Plymouth 1952’. We are also not able to take joint names, for example ‘John and Joan Smith’.

You will only receive a certificate if you provided us with your email address when submitting your loved one's name. We aim to send out all certificates within 8 weeks of the submission. We send these certificates out by email, as a PDF attachment. These often end up in spam/junk folders. If you still have not received your certificate after 8 weeks, please contact us using the details below.

If you would like to receive your certificate before Christmas, please ensure that you have made your submission by the 15th December. The certificates for names submitted by 15th December will be sent via email on 22nd  December. 

If you haven’t received a confirmation email within 24 hours and have checked your junk/spam please contact us by emailing [email protected] or phone our Supporter Experience team on 0300 300 0061 (UK) / 01 511 9871 (Ireland) / (+) 44 1202 336395 (outside of UK and Ireland). 

The Shannon is the RNLI's latest class of all-weather lifeboat currently being built in our dedicated facility (the All-weather Lifeboat Centre in Poole, Dorset). During the build, the special decals carrying loved ones' names can be added. The crew at Whitby are due to receive their new Shannon in 2023, which fits with the timing of this latest Launch a Memory appeal. A popular destination for visitors, as well as a busy fishing port, Whitby's latest lifeboat will ensure the crew can save lives on the best possible craft for the rescues they're tasked to.

Launch a Memory updates

Launch a Memory Whitby logo and graphic of the shannon class lifeboat on the gradient background
Whitby updates
Read about the latest updates on the Whitby lifeboat from the 2022 campaign.
Whitby updates
Graphic of the new Anstruther lifeboat with magnifying bubble displaying names in the decal, on a light blue background
Anstruther updates
Read about the latest updates on the Anstruther lifeboat from the 2022 campaign. 
Anstruther updates
Launch a Memory Updates - Wells
Wells updates
Read about the latest updates on the Wells lifeboat from the 2021 campaign.
Wells updates
Launch a Memory Updates - Clifden
Clifden updates
Read about the latest updates on the Clifden lifeboat from the 2020 campaign. 
Clifden updates
Launch a Memory Updates - Invergordon
Invergordon updates
Read the latest updates on the Invergordon lifeboat from the 2019 campaign.
Invergordon updates