Over £5,000 raised for the RNLI thanks to Cornish rugby star
A charity beer named after Cornwall’s favourite rugby son, Jack Nowell, has raised £5,011 for the Royal National Lifeboat Institution charity (RNLI
Over 100,000 pints of the Cousin Jack Ale have raised £5,011 for the RNLI through the St Austell Brewery Charitable Trust.
The traditional Cornish Pale Ale, which was crafted on St Austell Brewery’s Small Batch, launched in January to coincide with the start of the Six Nations Rugby tournament, with 5p from every pint going to the RNLI.
Rugby star Jack Nowell became St Austell Brewery’s Charitable Trust ambassador in 2016. Jack’s father is a trawler owner in Newlyn and the family have had a close connection with their local RNLI Penlee lifeboat and crew for many years.
Jack said: “A big thank you to everyone who enjoyed a pint of Cousin Jack. It’s another great amount raised for the RNLI through the Charitable Trust and hopefully we can raise a bit more on the night through the extra cask donated by St Austell Brewery.”
The ale, which was sold in pubs throughout the Westcountry, sold over double the amount anticipated by the Brewery, making the beer a real success.
Martin Breading, National Sales Director for St Austell Brewery, said: “We were delighted when Jack chose to support the RNLI through the Cousin Jack beer, and the success of it has been phenomenal across both years it has been on sale. Working with people like Jack is great and when we can raise much needed funds as part of these relationships, it’s even better.”
Since its inception in 2003, the St Austell Brewery Charitable Trust has raised over £750,000 for local charities, individuals and organisations in need, with over £200,000 of that total coming from the company’s annual fundraising Celtic Beer Festival in November.
The cheque presentation took place on Friday afternoon (August 10) at the newly renovated Swordfish Pub in Newlyn. It was handed over to Coxswain Patch Harvey and the Penlee lifeboat crew by Jack and Piers Thompson, External Relations Director for St Austell Brewery.
RNLI Coxswain Patch Harvey, said ‘We are overwhelmed with the amazing amount of money raised through the sales of Cousin Jack. Our grateful thanks, and those of the RNLI, go to our close friend and loyal supporter Jack Nowell, and to the St Austell Brewery Charitable Trust. Donations such as this help the RNLI and our station in Newlyn to continue saving lives at sea - for that we are extremely grateful”.
To find out more about the Charitable Trust or to make a donation request, visit
Key facts about the RNLI
The RNLI charity saves lives at sea. Its volunteers provide a 24-hour search and rescue service around the United Kingdom and Republic of Ireland coasts. The RNLI operates over 238 lifeboat stations in the UK and Ireland and more than 240 lifeguard units on beaches around the UK and Channel Islands. The RNLI is independent of Coastguard and government and depends on voluntary donations and legacies to maintain its rescue service. Since the RNLI was founded in 1824, its lifeboat crews and lifeguards have saved over 142,700 lives.