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RNLI urge air show visitors to stay safe this weekend on Great Yarmouth beach

Lifeguards News Release

Thousands are expected to spend this weekend on the seafront for the very first Haven Great Yarmouth Air Show, which is set to be the biggest free event in East Anglia this summer.

RNLI/Megan McBride

To support the event and make sure visitors understand how to stay safe at the beach, Royal National Lifeboat Institution (RNLI) lifeguards will be stationed on Great Yarmouth beach from 10am – 7pm on Saturday 16 June and Sunday 17 June.

The RNLI lifeguard service is focussed on safety and drowning prevention. Every lifeguard has completed a period of extensive training to ensure they have the vital lifesaving skills to deal with everything from locating missing children through to performing major first-aid and rescues at sea.

Nick Ayers, RNLI Community Safety Partner, said: ‘Great Yarmouth beach is the perfect spot to view all of the activity in the air. With such a large number of people expected, it’s vital that everyone is aware of how to stay safe when enjoying time near the water and our lifeguards will be there to offer friendly safety advice.

‘Remember that there will not be the usual red and white flags on the beach to provide guidance on where to swim, so we urge people to follow our safety advice. We hope visitors enjoy the weekend with the extra peace of mind of knowing that we are there should they need us.’

The RNLI encourage visitors to enjoy the air show from the shore and avoid going swimming in the sea during this busy time. The flight safety zone will be in place from 30metres offshore therefore any swimmers in this area will impact the air show flights taking place.

If people do choose to swim in the sea, the RNLI urges that they stay very close to the shoreline and be aware of the following safety advice this weekend:

  • Only swim when lifeguards are on patrol

  • Don’t use inflatables in the sea

  • Stay within in your depth

  • Supervise family and friends at all times

  • Report any missing persons as soon as possible

  • In an emergency, call 999 and ask for Coastguard

Following the air show, the RNLI lifeguard season at Great Yarmouth beach officially starts on 7 July, with the team on hand seven days a week until 9 September.

Air show sponsors, Haven, also recently announced a national partnership with the RNLI.

Nathan Race, General Manager at Haven’s Seashore Holiday Park, says: ‘We’re looking forward to sponsoring the first Haven Great Yarmouth Air Show, and are proud to work alongside our partners at the RNLI to help people stay safe whilst visiting the coast.'

In March, leading family holiday company, Haven, announced that the RNLI will be their exclusive national charity partner for the next three years. The partnership aims to fully integrate the RNLI across Haven’s 36 award-winning family holiday parks, supporting Haven’s ‘Safe & Secure’ attitude towards water and beach activities.

RNLI media contacts

For more information, or if you would like to speak to Nick, please contact Megan McBride, RNLI Regional Media Engagement North East and East, on 0191 5269158 or

Key facts about the RNLI

The Royal National Lifeboat Institution is the charity that saves lives at sea. Our volunteers provide a 24-hour search and rescue service in the United Kingdom and Ireland from 238 lifeboat stations, including four along the River Thames and inland lifeboat stations at Loch Ness, Lough Derg, Enniskillen, Carrybridge and Lough Ree. Additionally the RNLI has more than 1,000 lifeguards on over 240 beaches around the UK and operates a specialist flood rescue team, which can respond anywhere across the UK and Ireland when inland flooding puts lives at risk.

The RNLI relies on public donations and legacies to maintain its rescue service. As a charity it is separate from, but works alongside, government-controlled and funded coastguard services. Since the RNLI was founded in 1824 our lifeboat crews and lifeguards have saved at least 140,000 lives. Volunteers make up 95% of the charity, including 4,600 volunteer lifeboat crew members and 3,000 volunteer shore crew. Additionally, tens of thousands of other dedicated volunteers raise funds and awareness, give safety advice, and help in our museums, shops and offices.

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Contacting the RNLI - public enquiries

Members of the public may contact the RNLI on 0300 300 9990 or by email.


The RNLI is a charity registered in England and Wales (209603) and Scotland (SC037736). Charity number 20003326 in the Republic of Ireland